Nov 28, 20222 min read
3 Red Flags That Signal You Need to Rebrand
There are many reasons companies rebrand, growth should always be the primary motivation. There are many red flags that should indicate...
Nov 16, 20221 min read
Rebranding News is Here
The November issue of Rebranding News is here. Read the full e-newsletter here. Pack Your Rebranded Name With Meaning We had the pleasure...
Nov 15, 20221 min read
Rebranding Requires...
Rebranding requires more than names, logos, websites and marketing materials. It can be an emotionally demanding process that requires...
Nov 15, 20224 min read
How To Rebrand: Follow These Four Steps
Rebranding is a major undertaking for an organization, but one that can deliver an ROI that far surpasses the investment in resources and...
Nov 10, 20224 min read
Selecting a Rebranded Name
Jim Heininger's latest story "What's In a Rebranded Name? Hopefully Everything" originally appeared in Forbes: https://bit.ly/3UDhKS9...
Oct 31, 20222 min read
Rebranding Experts Helps Rebrand Ver-Tex Construction to Contexture
Rebranding Experts, the dedicated rebranding specialist agency, has helped rebrand Boston-based Ver-Tex Construction to Contexture,...
Oct 19, 20221 min read
Rebranding News is Here
Our October issue of Rebranding News is here. Read the full issue here. A Brand Refresh, Repositioning or Rebrand. What Are The...
Sep 27, 20224 min read
How To Overcome Rebranding Resistance
Jim Heininger offers advice on how to overcome resistance you might experience in a #rebranding initiative in this story which first...
Sep 26, 20221 min read
Jim Heininger Joins Get Down to Business Podcast
Jim Heininger joins Shalom Klein on his Get Down To Business podcast to talk rebranding. Listen to Jim's interview or enjoy the entire...
Sep 21, 20221 min read
24 Hours of Rebranding
Other Relevant Stories: Should I Rebrand? Build The Rebrand Business Case (rebrandingexperts.com) PRO: Rebranding Can Improve Corporate...