

24 Hours of Rebranding
Other Relevant Stories: Should I Rebrand? Build The Rebrand Business Case (rebrandingexperts.com) PRO: Rebranding Can Improve Corporate...
Sep 21, 20221 min read


Why Rebrand?
Jim Heininger joins James Whitelock on his popular Marketing Rules Podcast to talk rebranding. Listen to the episode here. Other Podcast...
Sep 13, 20221 min read


When External Dynamics Require a Rebrand
Jim Heininger tackles the issue of when external forces require a company to #rebrand in this story originally posted on Forbes -- and...
Sep 7, 20223 min read


The Role of Digital In Rebranding
Jim Heininger recently joined Greg Silverman on Monigle's Digitally Enabled podcast. Listen to the podcast here, transcript provided...
Aug 25, 20225 min read


Rebranding News Email Newsletter Is Out
Read the August issue of our Rebranding News email newsletter: https://bit.ly/3K16udC A PRO Viewpoint on Rebranding by Jim Heininger...
Aug 18, 20222 min read


Should I Rebrand? Take this quiz to see if a rebrand is right for you.
Jim Heininger shares his perspective in this story on the key considerations to deciding when to rebrand. Read the original story here on...
Aug 9, 20223 min read


Branding, Rebranding and Refreshing Your Brand
Highlights from Jon Tromans’ Not Another Marketing Podcast featuring Jim Heininger, the Founder of the Rebranding Experts, to talk...
Aug 3, 20224 min read


Should I Rebrand? Build The Rebrand Business Case
Rebranding has become an increasingly popular strategy to put a jetpack on a business or an organization to revive its growth trajectory....
Jul 27, 20223 min read


Stimulating Growth is Primary Reason for Rebranding
Our latest Rebranding News newsletter tackles the question of why rebrand? While there are multiple reasons for rebranding, according to...
Jul 15, 20221 min read


ANA: A Swirl of Change Is Pushing More and More Companies to Consider Rebranding
Jim Heininger featured in this Association of National Advertisers story on rebranding. Why Folgers and Stoli, among other brands, have...
Jun 14, 20225 min read































