OUR REBRANDING EXPERTISE
Rebranding Experts is the only dedicated rebranding specialist firm.
Rebranding is a heavy lift for any organization. It is a more comprehensive initiative than most leaders anticipated. To be successful, it requires a rebranding specialist that has gone down this road before who can serve as your strategic guide and project manager.
Rebranding is change which is why we are experienced and accredited change management professionals so that we can lead you to a better outcome than what a traditional branding firm will deliver.
Our rebranding thought leadership, speed to action, agility and collective branding and rebranding insights, work to ensure your success.
Watch, take a listen, or read our rebranding advice below on how to rebrand, rebranding strategies, rebranding challenges and more.
When To Rebrand
Our Definition of Rebranding
10 Commandments of Rebranding
5 Questions Before Rebranding
The 7 Deadly Sins of Rebranding
READ OUR PERSPECTIVE
We're regular contributors to Forbes.com on the topic of rebranding. Click and read some of our recent thought pieces:
The World of Difference Between Renaming and Rebranding
6 Easy Steps To Keep Your Customers During a B2B Rebrand
3 Questions CEOs Have About Rebranding, Answered
2022 Rebranding Trends That Will Guide 2023
The Essential Ingredients of a Successful Brand Transformation
Customer Experience: The Heart of Your Rebranding Efforts
What's In A Rebranded Name? Hopefully Everything
How To Determine If A Rebrand is Right For You
When The External Environment Demands You Rebrand
Rebranding Success Requires Engaged Employees
M&A Surge Drives Rebranding: Here Are Your Options
Key Rebranding Trends To Watch In 2022
Elasticity And Speed In Rebranding To Unlock Private Equity Portfolio Company Value
The Cost Of Rebranding: A Checklist For Determining Your Investment
Are You Rebrand Ready? 6 Unexpected Things To Know About The Rebranding Process
The Importance Of Internal Engagement When Rebranding
Please, Oh Please, No Acronyms When Rebranding — Pack That New Name With Meaning
From Fearless To Facing Pressure: 2020 Disrupts Rebranding Trends
CEOs, Your Role In Rebranding Starts With Carrying The Flag
Marketers, Here's How To Succeed As Change Leaders
Is It Time To Reengineer Your Employer Brand?
Rebranding Your Personal Brand: Easy Steps To Stage Your Personal Brand Turnaround
The All-Important Rebrand Reveal Video: Creating The Right First New Impression
Rebranding Became Fearless In 2019: Here's What To Expect In 2020
HEAR OUR PERSPECTIVE
The Multiply Your Success Podcast
The Merged Marketing Podcast
The Unified Brand Podcast
The Garlic Marketing Show
Vivek Nair and The Thrifty Marketer Podcast
Sales Schema's Digital Agency Growth Podcast
Marcia Riner on the PROFIT With a Plan Podcast
Kirby Hasseman on His Podcast Delivering #MarketingJoy!
Patience Nyesigire on her Online Success Journey Podcast
Shalom Klein on his Podcast Get Down To Business
James Whitelock's Marketing Rules Podcast
Digitally Enabled: The Human Stories Behind Branding Podcast
Nick Westergaard's "OnBrand" Podcast
Jon Tromans' "Not Another Marketing" Podcast