- Jul 23, 2021
- 1 min
REBRANDING EXPERTS MANAGES TRANSFORMATION OF RIEGEL LINEN, T-Y GROUP AND HARBOR LINEN TO 1CONCIER
Rebranding Experts provided strategy and support for the formation of 1Concier, capping off the merger and rebranding announcement of Riegel Linen, T-Y Group and Harbor Linen. The combination forms an industry-leading provider of textiles and OSE for hotels, cruise lines, restaurants, commercial laundries, linen suppliers and long-term healthcare facilities. The firm provided rebranding strategy, naming, identity design, internal and leadership communications, change manageme