Momentum Magazine takes a deep dive into all the dynamics of a rebranding for companies considering a brand-led business transformation....

Rebranding, a proven and pivotal growth strategy, regretfully took a very visible stumble in 2023. While some companies, like Kellogg's...

Jim Heininger's story originally appeared in Forbes. Nearly every business has conducted some form of business transformation, mostly...

Jim Heininger joined Drew Dinkelacker on the Marketing Accelerator Podcast to share the difference between a brand refresh, repositioning...

Other recent podcast appearances: The Thrifty Marketer The Garlic Marketing Show Jim Heininger joins the Merged Marketing Podcast to talk...

Our March issue of Rebranding is out and available here discussing such topics as keeping your customer during a rebrand and timing...

The next issue of Rebranding News is out. Read up on 2023 tends and how your brand may have outgrown its pot.

The January issue of Rebranding News is out and takes a look at the difference between a rebranding firm versus a traditional...

Jim Heininger joins Dan Englander of Sales Schema on its popular podcast Digital Agency Growth. Listed to the full discussion here. "Many...

Jim Heininger joins business growth strategist Marcia Riner on her PROFIT With A Plan podcast offering success advice for entrepreneurs...