M&A Surge Drives Rebranding: Here Are Your Options
Jim Heininger shared the following story for executives initiating mergers or acquisitions on how to address rebranding options. This...
May 26, 20224 min read
PRO: Rebranding Can Improve Corporate Reputation
Jim Heininger recently shared the PRO perspective on the power of rebranding in a major research summary for CQ Press. The platform is a...
May 23, 20222 min read
Can't Rebrand? Then Refresh
Founder Jim Heininger's thoughts in Forbes on how to refresh your brand if a full #rebrand isn't in the cards: "Put Pencil To Paper -...
Apr 21, 20221 min read
Mar 31, 20220 min read
Forrester Reports Rebranding on the Rise Among B2B Companies
Forrester reports that with M&A activity at an all-time high and a coming post-pandemic brand strategy wave that rebranding is on the...
Mar 17, 20221 min read
KEY REBRANDING TRENDS TO WATCH
Jim Heininger shares the Rebranding Experts' thoughts on key rebranding trends to watch in 2022. The video follows a story in Forbes.
Feb 1, 20221 min read
