News & Blog | The Rebranding Experts

Nov 29, 2021
2 min

Rebranding Experts Makes Strong Debut on Clutch with 5 Star Review

Based in Chicago, Rebranding Experts is a team of top-notch professionals that aim to help businesses and organizations go through the...

Nov 16, 2021
3 min

The Cost Of Rebranding: A Checklist For Determining Your Investment

The Cost of Rebranding

Nov 1, 2021
3 min

What We Can Learn From the Facebook “Rebrand”

After weeks of speculation Facebook has “re”branded, making it the most discussed rebranding perhaps ever. The company has introduced the...

Oct 22, 2021
3 min

Should Facebook Rebrand?

The internet is a buzz about Facebook's possibly rebranding. Founder Jim Heininger shared his thoughts in WIRED story on the challenges...

Oct 13, 2021
3 min

Are You Rebrand Ready? 6 Unexpected Things To Know About The Rebranding Process

How to rebrand successfully, an insider's look.

Sep 30, 2021
3 min

3 Biggest Rebranding Blunders to Avoid

With years of experience #rebranding organizations, we help companies avoid #rebrand missteps. Jim Heininger shares the most common...

Sep 21, 2021
3 min

The Importance of Internal Engagement When Rebranding

#Rebranding hurts! That is, it should seriously hurt your competition! But far too often companies produce self-inflicted pain but not...

Sep 15, 2021
2 min

Rebranding Requires Commitment

Rebranding your organization can be an emotional roller coaster experience. We work with companies year round who seek to accelerate...

Sep 7, 2021
2 min

The Single Most Important Rule In Rebranding – This Is Not the Time to Make Little Plans!

Be aspirational when rebranding. Jim Heininger shares advice on this rebrand golden rule in Business to Community. https://bit.ly/3yT2bd0...

Sep 1, 2021
3 min

Rebranding Requires A New Customer Experience

At its core, rebranding is the redesign of your customer promise and the customer experience, making it more relevant and differentiating...

Aug 25, 2021
3 min

Please, Oh Please, No Acronyms When Rebranding — Pack That New Name With Meaning

https://bit.ly/2Wgocpb Jim Heininger's story feature on Forbes.com. As we watch the daily reports of organizations announcing a rebrand,...

Aug 24, 2021
1 min

Rebranding Experts Helps Curiosity Rebrand

CuriosityStream rebrands as Curiosity as business expands – TBI Vision US factual company CuriosityStream is rebranding itself with the...

Aug 12, 2021
1 min

Transform Magazine: Rebranding Experts Worked with BPI Group To Develop New Brand Identity

https://www.transformmagazine.net/articles/2021/bpi-group-rebrands-to-bravanti-as-part-of-firm-s-growth-journey/ Chicago-based...

Aug 9, 2021
2 min

REBRANDING EXPERTS HELPS BPI GROUP BECOME BRAVANTI

REBRAND IS PART OF FIRM’S GROWTH JOURNEY, EQUIPPING LEADERS AND ORGANIZATIONS TO BRAVE UNCERTAINTY AND IGNITE BOLD FUTURES CHICAGO (Aug....

Jul 23, 2021
1 min

REBRANDING EXPERTS MANAGES TRANSFORMATION OF RIEGEL LINEN, T-Y GROUP AND HARBOR LINEN TO 1CONCIER

Rebranding Experts provided strategy and support for the formation of 1Concier, capping off the merger and rebranding announcement of...

Jun 16, 2021
1 min

Recently Rebranded? Share Your Knowledge

We're conducting our survey on rebranding success again. If you recently completed a rebranding, please take a moment to complete this...

May 25, 2021
1 min

Celebrate The Work, Not the Trophy

Nobody likes a braggart. If you with an industry award, celebrate the work, not the shiny trophy. Founder Jim Heininger's thoughts in...

Apr 8, 2021
1 min

Rebranding Your Personal Brand

Your personal brand is your career calling card, built over many years. Dynamics change and it might be time to renew your personal...

Mar 4, 2021
1 min

The CEO's Role in a Successful Rebranding

Rebranding unlocks your company’s trapped potential. It is the opportunity to update your image, better articulate the products you...

Feb 16, 2021
1 min

Trends in Rebranding: Fear is Fading

Rebranding is an enterprise-wide strategic growth accelerator. The trends we see in rebranding are focused on simplification and...

KEY REBRANDING TRENDS TO WATCH

5 Questions To Ask Before Rebranding

The Definition of Rebranding

On Brand Podcast

CEOs, Carry the Rebranding Flag

CMOS: Become Change Agents

Rebranding Your Personal Brand: Easy Steps To Stage Your Personal Brand Turnaround

Make The Right Rebrand First Impression

10 Essential Things to Companies Need to Do When Rebranding After a PR Disaster

Rebranding Became Fearless In 2019: Here's What To Expect In 2020

Revamping Your Brand: Latest Rebranding News You Need to Know

Rebranding Requires Change Management

Debunking Rebranding Myths

Rebranding Best Practices

Communications in a Successful Rebranding

How Long Does Rebranding Take?

Rebranding Best Practices

15 Ways Rebranding Can Bring Unexpected Opportunity For Your Company

Pain Points That Signal It Is Time to Rebrand

Master Rebranding Uncertainty

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