- Apr 21, 2022
- 1 min
Can't Rebrand? Then Refresh
Founder Jim Heininger's thoughts in Forbes on how to refresh your brand if a full #rebrand isn't in the cards: "Put Pencil To Paper -...
- Mar 17, 2022
- 1 min
Forrester Reports Rebranding on the Rise Among B2B Companies
Forrester reports that with M&A activity at an all-time high and a coming post-pandemic brand strategy wave that rebranding is on the...
- Feb 1, 2022
- 1 min
KEY REBRANDING TRENDS TO WATCH
Jim Heininger shares the Rebranding Experts' thoughts on key rebranding trends to watch in 2022. The video follows a story in Forbes.
- Jan 27, 2022
- 4 min
Key Rebranding Trends To Watch in 2022
Our annual look at rebranding trends featured in Forbes. https://bit.ly/3IH56ef At the beginning of each year, my firm takes a look at...
- Jan 4, 2022
- 4 min
Elasticity And Speed In Rebranding To Unlock Private Equity Portfolio Company Value
This story first appeared on Forbes January 4, 2022. Private equity firms are one of the more frequent users of rebranding as they pursue...